Cross Promote Online For Maximum Profits

By Bryon Zirker

Discussion

Cross promoting is when two or more businesses
promote their products or services together. I try
to find businesses that have the same target audience,
however are not in direct competition with my particular
business. Doing cross promotions with other businesses
increases your profits, sales, and beat your competition.

You can find businesses to cross promote everywhere on
the Internet. Participate in e-mail discussion groups, online
forums and newsgroups that relate to your target audience.
Go ahead and subscribe to e-zines that deal with your targe-
ted audience. Note on your Web site or e-zine that you are
always interested in cross promoting your products and ser-
vices. Search in your favorite web directories and search
engines to find targeted businesses.

I have found Cross promoting to have many benefits. Save
money by sharing the advertising and marketing costs.
Save time when both businesses share the workload. You
can offer your customers new products and services. Gather
referrals from the other business' clients. Receive valuable
information from the business.

Once you locate a business you would like to cross promote
with simply e-mail them your proposal. Outline the benefits
of the cross promotion. Explain to them why it would be a
win/win situation for both of your businesses. Give them a
lot of compliments about their business, Web site, products
and services. Actually using all three methods above will
increase your chance for a profitable cross promotion.

Good Luck!

"Always set high value on spontaneous kindness. He whose
inclination prompts him to cultivate your friendship of his
own accord will love you more than one whom you have been
at pains to attach to you." -- Samuel Johnson