How To Boost Your Internet Sales Anytime

By Bryon Zirker

"If you accommodate others, you will be accommodating
yourself." -- Chinese proverb

Hold a short term discount sale on your web site. Use
the sale to get rid of excess inventory, gain new or
repeat customers, andincrease your sales. Most businesses
pick a theme for theirsale, like a Halloween Sale. Below
are six unique sales themes you could use:

Nobody's Visiting Today Sale

Every online business has low visitor and sales days
throughthe week. You know what they are. You could
sell your products or services for cheaper to increase
and sales on your slow days. You could have this
advertised right on your web site.

Time Of The Day Sale

Periodically , pick out a time of the day like five
to seven pm tolower your prices. With online sales
you need tell people the time zone. Announce your
scheduled times ahead of time in your e-zine. This
will give people enough time to plan when they will
visit your web site.

Product/Service Of The Day Sale

Each day offer different products or services at a
discounted price. This will draw people back to your
web site everyday. This is a high traffic generating
sale. If you do not have a lot of products and services
you may want to run the sale weekly or monthly.

Niche Group Sale

Hold a sale for a niche groups of people. Students,
senior citizens, single people etc. This really works
if you are introducing a new product or service for the
first time to a new target audience. Announce your sale
in a targeted e-zine, e-mail discussion groups, message
boards, etc.

Holiday/Seasonal Sale

Offer lower prices on holidays and during seasonal
changes. These type of sales let your visitors and
customers know your no scrooge. Be creative and go as
far as decorating your web site. You could upload holiday
and seasonal graphics. Change the color of your text
to match. Get in the spirit!

Get More For Your Money Sale

Give customers more products or services for their money.
People relate these kind of sales to getting a bargain
or saving money. You could offer a buy one get one for
half off sale, a buy two get the third one free, two for
the price of one sale, etc.